Have you even wondered how some people just seem to know more than you? Or always seem to have read "that" book, or know something on "that" topic? Are they a constant source of reference for you? Do you want to be "that" guy?
Well yesterday I found out just how these people get the edge. Scott Ginsberg is the worlds foremost expert on Approachability and is often known as "The Nametag Guy" as he wears a nametag 24/7 and for nearly 3000 days straight.
One of his articles, he has written hundreds, is titled 23 Ways to Learn A LOT at a Really Young Age and is a reference list of all those things we should do to help our learning, creativity, and knowledge retention. Read it!
Three of the stand out points that Scott makes are:
1. Read lots of books. Highlight, underline, take notes and annotate. When you’re done, recopy those notes onto a Word file. Then save them in a folder called “Book Notes.” Refer back to them regularly. And never loan those books to anybody. Start with one per week.
10. Make lots of lists. Best creativity tool EVER.
12. Hang with super smart, cool and creative people. Ask yourself, “How smart are the five people I spend the most time with?”
This is a "Stick on Wall" guide for me and has been stuck up along with the Don's Top Ten Rules of Success about my desk where i can see them every day. Download my easily printed version here.
What do you think the above company does?Simple really. Anything to do with sound, and they do it with a passion.Every company can take something from Edifier's slogan "A Passion for Sound". There is a clear directive on what the company does and how it does it. Seeing this slogan makes a customer feel just that little bit more comfortable with the brand as they know Edifier has the same passion for sound that they have. Furthermore, someone with passion for their work is unlikely to produce shoddy product.
Lastly, I think the best thing about this slogan is that it doesn't limit the company to any particular area of the audio market. Currently Edifier deals in PC Speakers and Powered Audio, but it the future there is nothing to stop Edifier from branching out into other areas. Areas such as pro HiFi, audio accessories and connectivity. There is no limit really as long as it is to do with sound.
Disclaimer: Edifier is one of the brands i manage for the New Zealand market at Digitalblue.
Today I went to the Auckland Small Business expo with my close friend and soon to be business parter Pauline. Man was it fantastic. I went last year, but i skipped the seminars. This year I went and I must say i was impressed with the free information on offer and the speed and fluency with which it was presented. All of the presenters obviously knew what they were talking about and were passionate in their field.Today Pauline and I went to the following seminars: Making networking big for small business Chris Matthews, Principal Lecturer, The Open Polytechnic Learn the Secrets of Creating a Highly Persuasive Website David Kelly, CEO, Zeald BIG Ideas for Small Businesses Dave Wild, Managing Director, Smith and Wild What's Your Ultimate Vision: Importance of Strategy in SME™s Carl Michael Bates, Director, Sirdar LimitedOver the next weekend i will try and update you all with an outline of what each person spoke about in their allotted 20mins.If you haven't been to the expo in NZ, or one similar elsewhere in the world then i highly recommend doing so. The information you gain and new ideas you will take into your business will far far far outweigh the cost of your time.